Professional Education

Peer-to-Peer Fundraising Made Easy: A Step-by-Step Workbook

Publication date: 
11/2013

Peer-to-peer fundraising campaigns act as multipliers by tapping into your supporters' enthusiasm to grow your list of new donors. They can also strengthen your relationships with current donors. And as such campaigns become more common, so do online tools to facilitate them--but they can’t do the hard work for you. You still need to plan and run the campaign, teach participants how to act as fundraisers, and keep them engaged throughout the process.

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