Are You Crisis-Ready?

Date added: 
October 10, 2013
Publication date: 
July, 2013

In a perfect world we wouldn’t have to plan for crises. However, as we all know too well, most crises—such as financial mismanagement, executive misconduct, sexual discrimination or government investigations—strike without warning. The difference between heading off disaster or watching your organization drown in bad media and messaging is having a solid crisis communication plan that is ready to go in a moment’s notice.

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